Business Development based on the well-established Astrakan Model
The world around us is in constant change. Today there is a continuous need to become more efficient and to change work processes in order to increase the value to the customers. The strength of the Astrakan method is that it makes the added value in the processes clearer.
Mapping your existing processes
Process analysis describes in a concrete way what tasks must be done, what resources are required and what the result will be. The process is connected to and is motivated by the goals of the business. The mapping of the processes is a necessary foundation on which to base the requirements specifications for things such as IT support or when new and efficient work methods and routines are to be introduced.
Implementing application support based on your best practice
How does your sales force ensure that it provides the most attractive alternative to the customer? We do not intend to change this best practice. As true believers in Business Process Management we strive to supply solutions that build on your best practice, so your sales force can devote its time to the most value-adding activities. Of the various activities performed by your sales team, which add the most value? How is time distributed between different activities such as customer face time and administration? Are there time-consuming activities that do not add value? Which activities are dependent on human interaction?
Learning from best practice at other companies
Our experience of heavy machinery sales has given us good knowledge in typical industry-specific success factors and established best practices. We know what sales-configuration-related best practices other companies in your industry have developed and we know how you could benefit from them.


